China, Sina launched it own LBS product with Gypsii, a well known startup which got many years experiences in traditional LBS area( map service, CRM&online-ad platform). Don’t know if Sina and Gypsii will operate Weibo & VLD(微领地) separately or take VLD as a key campaign tool in Weibo marketing. Obviously they need more time to [...]
Tags: ambush marketing, Digital, Jiepang, LBS, Search, Social Media, Twitter, Weibo
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Wed, March 9 2011 » Marcom, News » No Comments
The big social networks accounted for 43% of all news links shared,email 30%,SMS 15% and instant messager 12% The research by CNN identified 3 primary motivations for sharing through social media, which differed aroud the world. In Europe and North America, users had more altruistic reasons for sharing stories that would be useful to friends [...]
Tags: Digital, Facebook, Google, Search, SNS, Social Media, Weibo
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Tue, October 12 2010 » Marcom, News » 3 Comments
Google has released a new search feature called Google Instant that will enable search results to start popping up while the user is still typing. This“new” function, which Baidu.com had done it million years ago, is saving 3.5 billion seconds for users perday. Google Instant predicts search behaviour by suggesting and finishing keywords or phrases [...]
Tags: Advertisment, Digital, Google, Marketing, Search, SEM, SEO
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Thu, September 9 2010 » Marcom, News » 3 Comments
Other interview for your references: “Foursquare of China”: Interview with Jiepang Founder
Tags: Foursquare, Jiepang, Marketing, Search, Social Media
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Thu, August 26 2010 » Marcom, News » 9 Comments
First official cooperation between LBS site Jiepang.com & Nike. The core event will launch in 6,Aug,dongdan,BJ. You may want to see what’s ganna happen!
Tags: Emarketer, Jiepang, LBS, Nike, Razorfish, Search, Social Media, Weibo
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Wed, August 4 2010 » Marcom, News » 107 Comments
Just a note. UNIQLO’s banner also flood into H&M\GAP ‘s website, that’s evil.hah~ UNIQLO LUCKY SWITCH from HN on Vimeo.
Tags: ambush marketing, Banner, Digital, Emarketer, online-shopping, Search, UNIQLO
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Wed, July 21 2010 » Marcom, News » 2 Comments
Google said in 9.July that chinese authorities have renewed its internet Content Provider(ICP)license,the National Business Daily reported,quoting wang jinhong, Google’s China PR chief. The newspaper’s website said Google’official blog had also confirmed the news but the blog remained unavailable on yesterday night. The blog said:’we are very pleased that the government has renewd our ICP license and we [...]
Tags: Advertisment, Google, Marketing, Search
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Sat, July 10 2010 » Gossips, News » 7 Comments
Mon, July 5 2010 » Reports » 1 Comment
With the google.cn & G.cn finally meet their last day in China, 1 July. when users type in those adress,it will not automatically jump to google.com.hk instead by a .Jepg. need to manually click the link bellow to jump to Hongkong server. And what’s next? ’ The page cannot be found’?
Tags: Digital, Google, Search
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Thu, July 1 2010 » News » 3 Comments
Practical Steps Toward Integrated Direct-Response Marketing is a series of whitepapers offering clear instructions on how to improve ROI this year. Developed by Razorfish Search in collaboration with vertical experts from Google and marketers from Razorfish’s Media, Analytics, CRM and Ad Exchange departments, the series aims to cut through the hyperbole surrounding new advertising [...]
Tags: Digital, Google, Razorfish, Search
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Mon, June 28 2010 » Reports » 17 Comments